neurokiffCapturing and measuring the emotions we experience in real time as we taste a dish is now possible thanks to the neural headset Neurokiff, developed in the University of Nantes (France). It’s a headset that has linked the tools of recent neural technology to capture the electrical impulses given off by the brain and measure them with pleasure parameters to obtain a simultaneous and direct result in graph form on a tablet.neurokiff 2

What can it be used for?

Up until now, measuring the like or dislike of a dish was difficult to quantify, as qualitative data is very difficult to define in figures. What is the distance between exquisite, incredible, excellent or really nice? With Neurokiff it will be easier to know how much someone likes a dish and what sensations it awakens in our brains to thus be able to make unique, perfect dishes. In fact, this technology could be used to know people’s perception of a piece of music or art, performance, etc.

How does Neurokiff work?

The neural headset is a tool that scans the brain’s electrical activity, which can be used to extract electroencephalograms (EEGs) through the registering of three waves: alpha, theta and beta. This technology was already being used in the medical sphere, but has now been adopted by the field of gastronomical experience. These scans allow us to interpret four emotional states: excitement, meditation, boredom and frustration. The result can be accompanied with music which is more harmonious the more pleasurable the feeling experienced.

Images’ source: Twitter of Neurokiff and website of Neurokiff

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